coffee break » coke http://friedreich.com.ph random thoughts of insanity... Sun, 14 Aug 2011 09:22:39 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 tale of soda http://friedreich.com.ph/2010/01/tale-of-soda/ http://friedreich.com.ph/2010/01/tale-of-soda/#comments Thu, 14 Jan 2010 00:39:32 +0000 friedreich rommel delos santos http://friedreich.com.ph/2010/01/tale-of-soda/ i am a coke fanatic. i am one of those people who can differentiate the taste of soda. pepsi doesn’t taste like coke, coke zero doesn’t taste like coke. coke in can is the best. although coke in vendo is better, i find that the taste not consistent, depending who does the tweaking of the carbonated water and syrup. and it’s not only the taste, coke has this certain feel, a certain ‘culture’ that seems to be inviting and appealing. coke seems to be very accessible and dependable, from the the first ahhh moment when you take a big gulp of this ice cold drink, to the last drop of its refreshing goodness.

and their commercials help too. the marketing is genius if you ask me. the appeal is universal and simplistic, very relatable. its strong presence and character stands out. so here’s to a product that is not only enjoyable but also is an icon on its own.

listening to:
The Complete Ella Fitzgerald Song Books – Ella Fitzgerald : Get Happy

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